Your Partner for Premium Beauty Brands

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In 1991, the very first business was established to serve the passionate beauty admirers. Insistence and dedication with positive thinking have helped Madi International to evolve, develop and spread across the region to operate successfully in 6 countries under multiple concepts. Madi International leads its markets by being the trendsetter in the beauty industry.

The Mission

To elevate the beauty industry in all our markets by educating our partners... to always apply the industry best- practices and at the same time, to build strategic alliances with key partners in order to help them produce and deliver better value for collaborative triple-win results...

Our Vision

To be the leader of the professional beauty and personal care business in the middle east... through maximum distribution of our products to all doors, and through ultimate satisfaction of our customers at all times..


We shape our corporate culture with an open and transparent attitude... and we drive it through encouraging staff ideas, empowering management, holding them accountable and rewarding excellence at all times...

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Our MADI Values

Our core values are embedded in the pillars of trust, respect, teamwork, commitment, creativity and innovation, of which we firmly believe in, and we continuously promoteā€¦ we will always operate with our partners on the basis of true collaboration and with our staff on the basis of intellectual integrity...